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SiriusXM
Pre-Owned Program
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Pre-Owned Overview


Offer Your Pre-Owned Customers a
Free* 3-Month All Access Trial to Satellite Radio


Join over 30,000 participating dealers and give SiriusXM entertainment to your customers purchasing vehicles factory equipped with satellite radio, courtesy of your dealership. There’s no obligation, no cost, to you, and no cost to your customers! Giving customers a subscription of the unparalleled entertainment only SiriusXM can offer is an easy way to show them your gratitude for their business!



  • Free 3-Month All Access subscription for your customers of over 150 channels – our best programming in the car, plus access on smartphone, table, or computer.
  • Free Dealer Demo Service allows you to demonstrate SiriusXM during test drives.
  • Free SiriusXM Brochures and other marketing materials for your dealership.
  • No Obligation – the free subscription automatically shuts off at the end of the 3-months.
  • All at no cost to your dealership or your customers.


  1. Your Dealer Management System Provider will send the required information to SiriusXM daily.
  2. Upon the receipt of the inventory records, each factory-equipped vehicle in inventory will automatically be set up with Demo Service.
  3. Upon the receipt of the vehicle sold record with the customer’s information (VIN, customer name and address), we will start their Free 3-Month Subscription.
  4. All you have to do is activate the service, tell your customers about the free subscription and give them a brochure at delivery!


  • You will receive a Welcome Kit in the mail within 7-10 days which includes SiriusXM Brochures for your customers.
  • Activate SiriusXM and tell your customers you’re giving them a free 3-Month subscription.



*SiriusXM Pre-Owned Program offers customers with vehicles equipped with factory-installed satellite radio a complimentary 3-Month Trial of the Sirius or XM All Access programming package (a $20.99 monthly value) plus complimentary activation ($15 value).

**SiriusXM Dealer Demo Service is intended to ensure customers leave active at delivery. It may also be used while on Dealer lots and during test drives.

If your customer decides to continue listening after their trial, the subscription plan they choose will automatically renew and they will be charged according to their chosen payment method at then-current rates. Fees and taxes apply. To cancel, your customer must call us at 1-866-635-2349. See our Customer Agreement for complete terms at www.siriusxm.com. All fees and programming subject to change.
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